Scrabble Trickster : Play TwitterScrabble
To promote its latest game, Scrabble Trickster, the iconic word game and its ad agency Duval Guillaume Modem, created TwitterScrabble. Participants are challenged to log in with Twitter and write the highest scoring 'Scrabbletweet' in 100 random characters. Every day, the highest scorer wins a Scrabble Trickster game.
(via Creativity.)